How sustainable is Californian wine?

Campbell Mattinson travels to California to see what the Californian wine industry is doing to up its sustainability game.

Earlier this year I spent five days travelling from Los Angeles to San Fransisco – following California’s Central Coast regions – to look at ongoing efforts to make the Californian wine industry more sustainable. This was a trip about the long game rather than, so much, about the here and now. The route we took included: Los Angeles, Santa Barbara, Santa Maria Valley, Los Alamos, Paso Robles, Santa Lucia Highlands, Monterey, San Benito County and then out of San Francisco. I’d never visited the US before. I didn’t know what to expect. From the first day of the trip I found myself quite dramatically inspired; by the end of it I was moved, such was the profound impression made by the lands we moved through, and the people we encountered. This 10-minute video gives some idea of the what, the how, and of the impact of this trip.

Campbell Mattinson

This article was written by Campbell Mattinson, founder of The Winefront and mattinson, and former chief editor of Halliday.

When you pick up a wine book and see thousands of top-scoring wines, it’s hard to know which wine to choose. Mattinson guides you through this maze, giving you an honest view of the best Australian wines, the best wine stories, the best wine producers, the best value wines and simply, the best tasting wines. Importantly, Mattinson will tell you about the top-rated wines and also about the underrated wines. In short, Mattinson knows Australian wines inside and out.

Mattinson has been a photo-journalist since 1987. For the past 25 years he’s been a voice that you can trust when you’re looking for the best wines. He’s the only Australian to have won the Australian Wine Communicator of the Year Award more than once. He’s a past winner of a Louis Roederer International Wine Media Award, and is the author of the award-winning book The Wine Hunter. He’s not afraid to put a score beside a wine. But what he’d rather do, is tell you the wine’s story.

https://www.campbellmattinson.com
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This is how you do sustainability on a grand scale