How sustainable is Californian wine?
Campbell Mattinson travels to California to see what the Californian wine industry is doing to up its sustainability game.
Earlier this year I spent five days travelling from Los Angeles to San Fransisco – following California’s Central Coast regions – to look at ongoing efforts to make the Californian wine industry more sustainable. This was a trip about the long game rather than, so much, about the here and now. The route we took included: Los Angeles, Santa Barbara, Santa Maria Valley, Los Alamos, Paso Robles, Santa Lucia Highlands, Monterey, San Benito County and then out of San Francisco. I’d never visited the US before. I didn’t know what to expect. From the first day of the trip I found myself quite dramatically inspired; by the end of it I was moved, such was the profound impression made by the lands we moved through, and the people we encountered. This 10-minute video gives some idea of the what, the how, and of the impact of this trip.