When the farmer calls

When The Farmer Calls by Campbell Mattinson. Copyright.

Image title is 'when the farmer calls' by Campbell Mattinson. It's a picture of cows running over a hill in dusty, grassy terrain near Wangaratta in north-east Victoria. This photogra was taken in my first six weeks as an avid photographer, in March 2018. I’ve played around with this image over the years and while there’s a “colour grade” applied here, there’s nothing else been done to the image other than some minor cropping. I’ve definitely processed this a lot heavier in the past but the image is better without it. I’m still tempted to dodge and burn it though (grin).

Campbell Mattinson

This post was written by Campbell Mattinson. Mattinson is a former chief editor of the Halliday Wine Companion book, former editor of Halliday magazine, former editor of Australian Sommelier Magazine and founder of The Winefront business. He is the author of five books on wine – four of which were bestsellers (The Wine Hunter, the Big Red Wine Book 2008, the Big Red Wine Book 2009, and the Big Red Wine Book 2010).

Mattinson is also the founder of the Mattinson Photography business.

Campbell Mattinson has been an independent journalist, wine critic and photographer for forty years. He’s the only Australian to have won the Australian Wine Communicator of the Year Award more than once. He’s a past winner of a Louis Roederer International Wine Media Award; is the author of the award-winning book The Wine Hunter; and is the author of the best-selling novel We Were Not Men. He’s also a winner of a St Kilda Film Festival Award (as writer-director) and is a former winner of the national Best Australian Sports Writing Award. In 2026 three of his photographs were short-listed for the World Food Photography Awards.

Campbell Mattinson, who is 100% independent, has tasted between 5000 and 10,000 wines each and every year for the past 25 years. He tastes blind, in comparative brackets, as often as is practicable.

Campbell Mattinson is a journalist, a photographer, a filmmaker and a wine critic. In all of these mediums his prime motive is to tell people's stories.

https://www.campbellmattinson.com
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John Brown, 2018

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Wangaratta Railway Station, 9am, Summer